About White Lightning Harley-Davidson®

White Lightning Harley-Davidson® | The Ultimate Harley-Davidson® Experience in Chattanooga.

Average is everywhere. We're not interested.

White Lightning Harley-Davidson® has been Chattanooga's home for riders who refuse to settle for ordinary. For over a decade, we've built a reputation not just as a dealership — but as a destination for hardcore riders who demand more from their bike and the people who work on it.

Located at 7720 Lee Hwy in Chattanooga, TN, we serve riders from Ringgold, Fort Oglethorpe, East Ridge, Maryville, and Lookout Mountain who know the difference between a dealer that just sells motorcycles and one that actually rides, breathes, and lives Harley-Davidson.

Award-Winning Service

We don't just claim to be the best — Harley-Davidson has recognized us for it. White Lightning is a proud recipient of the Harley-Davidson Silver Premier Service Award, one of the most prestigious honors a Harley-Davidson dealership can earn, awarded for exceptional service quality and customer satisfaction.

Service You Can Count On

We back our work with Chattanooga's lowest tire price guarantee — find it cheaper somewhere else and we'll match it, no questions asked. Need service fast? Our Express Lane requires no appointment. Just ride in. Our certified technicians service all Harley-Davidson motorcycles, including older models that other dealers turn away.

A Community, Not Just a Dealership

White Lightning is home to a thriving White Lightning H.O.G.® chapter with regular rides, events, and a community of lifelong riders who show up for each other on and off the road. If you're looking for your people — this is where they are.

Come see us. Be anything but average.

White Lightning Harley-Davidson® 7720 Lee Hwy, Chattanooga, TN 37421 📞 423-892-4888